Home Art Signs
Print-on-demand wall art store
Branding, E-commerce, Design & SEO
Project Overview
Home Art Signs is a personal e-commerce project built to experiment with creative product development, SEO, and international print-on-demand fulfillment. The store sells canvas wall art for different rooms of the home, with a special focus on personalized pieces for children’s spaces.
What I did
I designed the logo and selected a soft, calming color palette to reflect the brand’s artistic and home-focused personality. Typography and layout choices were made to support a modern yet warm aesthetic.
Using WordPress with the Kadence Pro theme, I built a fast, responsive, and user-friendly online store. I integrated WooCommerce to manage product listings, checkout, and customer orders. For production and fulfillment, I connected the store to Printify, enabling automated print-on-demand services without the need to handle inventory.
Each wall art design was created with attention to emotional resonance and home decor trends. I prepared mockups and product galleries that allowed customers to clearly visualize the final product.
I carried out SEO research to optimize product titles, descriptions, and metadata. Structured content and category planning aimed to improve discoverability and user navigation within the site.
Summary
Home Art Signs is more than a store, it’s an ongoing project where I explore design, digital experimentation, and emotional storytelling through personalized products. It reflects my ability to ideate, execute, and iterate across design, SEO, and e-commerce. While the store is live, it is still in development: more products and categories are being added to expand its potential and reach.